How to Affect
Public Policy - The Basics of Advocacy
Advocacy is conducting activities aimed at influencing
public officials and especially members of a legislative body on legislation
and other policy decisions.
Advocacy can be a mystifying and sometimes scary thing
to those that are not familiar with the process. This is a simple guide
outlining the different methods ofadvocating, and how an average citizen can
become involved.
There are
three ways to lobby:
1) By phone
2) By
mailbox
3) In
Person
When you
advocate, or try to influence legislators, there are eight things you can ask
your legislator to do:
1) Sponsor a bill/budget amendment
2) Co-sponsor a bill/budget amendment
3) Vote for a bill/budget amendment
4) Write to leadership on behalf of a bill/budget item
5) Talk to leadership on behalf of a bill/budget item
6) Talk to colleagues on behalf of a bill/budget item
7) Testify in favor of a bill
8) Speak on the chamber floor in favor of a
bill/budget item
If you are advocating by phone:
You should have a script ready beforehand. Find out
who you State Representative or Senator is, and what the number to his/her
office is. If you don't know or are unsure call Sid Gelb at 617-277-3322. If
you know your legislators, but not their telephone numbers, call the State
House at 617-722-2000. On the internet you can find all of your representatives
at the URL: http://development.ntp.com/cvr/
You may also call your Representative/Senator to
schedule an appointment to meet with him/her in person. In either case, whether
you are calling to lobby or schedule an appointment, you will be speaking with
the Representative's/Senator's office staff or aide(s).
If you are
advocating via a letter:
Be clear on what issue you are speaking on and what
specifically you want the Representative/Senator to do. Stick to one topic and
remain respectful throughout the letter. Ask for follow up from them, whether
it's a phone call, another letter on an appointment to meet. Personal letters
are usually more effective than signing your name onto a post card.
If you are
advocating in person:
Schedule an appointment to meet with your
Representative/Senator, or in some cases, his/her aide(s). Be sure to have
clear information on the issue you are going to be speaking about. Although not
necessary, it is helpful to call or send a letter beforehand, and reference
that inyour visit.
When You
Meet with Your Legislator
1) Be on time! Representatives
and Senators are often busy in session, caucuses and committee meetings. Being
late will minimize the amount of time you have to speak to your legislator.
2) If your
Senator or Representative can not meet with you, ask to meet with his/her aide(s). Aides do much of the background work for
Representatives and Senators, and have the responsibility to brief their boss
on your meeting.
3) Introduce
yourself. Say where you are from; that you are a constituent and a voter;
mention your affiliation with the issue, how it affects you directly, affects
your community and the state,--anything that will help the
Senator/Representative understand your interest, expertise and stake in the
matter.
4) Be brief. You
may end up with lots of time to talk, but chances are you may have less. Be
sure to cover your priority concerns at the beginning. If you are meeting as
part of a group, be conscious that everyone will want to talk-don't monopolize
the meeting. Be able to get your main points across in a concise manner. Use the
talking points or fact sheets for guidance, as well as any other relevant
information you know of.
5) Be clear.
Explain what you want your Representative/Senator to do, and why. "I want
you to talk with Speaker Finneran in support of legislation protecting the
privacy of genetic information" or "I'd like to request that the
Citizenship Assistance Program be fully funded in this year's budget" Be
specific and direct. Be sure to listen for the Representative's or Senator's
answer.
6) Use specific
examples, when possible, but keep them clear and concise. Case examples are
good ways to make policy issues real ("for me the JCC is more than a
health club, it's a gateway into the Jewish community and a connection to other
people in the community," or "I know many seniors who will have to go
into a nursing home if they can't arrange for a home health or home care worker
to come to their home") Long and very detailed descriptions, however, can
confuse or bore the listener, or move you away from your main point.
7) Be honest.
If you don't know the answer to a question, say you don't know and offer to get
back to the Representative/Senator with the information as soon as you are
able. Then remember this follow-up task. Don't share information you are not
clear about. If you do
know the answer to a question, don't hesitate to
answer as clear, concise and confidently as you are able.
8) If the Representative or Senator disagrees with
you, remain calm. Try to find out
why s/he disagrees. Don't attack the disagreement, but rather ask questions to
find the root of the disagreement to understand it. Keep the lines or
communication open. Don't let emotions or negative statements close off
communication. Your Senator or Representative may not be supportive today, but
things may change tomorrow.
9) Follow up.
Ask if you can get back to them in a week or so. If they can not commit their
support now, check back in a week or see if they've made up their mind. If you
meet with an aide, check back to see what the Senator/Representative thinks
about the bill and what s/he will do. If they've promised to do something,
check back to see if they've done it.
10) Share the
results of your meeting with us. It is very important for us to know
exactly who supports our issues, who does not (at this time), and who is
undecided. Your feedback is crucial to our ability to do head counts, select
champions for our issues and continue theadvocating process. Please take a
moment tofill out the feedbackform (one per legislator you met with).
1 1) Remember:
If the Senator/Representative say something you don't understand, ask for
clarity. You may use this time to ask the Senator/Representative questions. Thank your legislator for his/her time.
Send a thank you note.